In today’s fast-paced digital world, it’s important for businesses to keep up on the latest news in online marketing. The Page One Digital blog covers everything from digital marketing tips to SEO trends and more. Each blog is written by one of our experienced professionals.
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What is Alt Text and What Does it Mean for SEO?
The new year has officially begun, and SEO is surely part of your marketing plan. An important (and often overlooked) part of SEO is images and alt text. To provide users with the best possible experience and to help search engines understand a page, alt tags need to be set. Here’s what you need to know.


Looking Back at the Top 5 Marketing Trends of 2021
As the year draws to a close, we’re taking a look at the top 5 marketing trends of 2021.


Our 5 Favorite Holiday-Themed Marketing Efforts
Holiday-themed marketing strategies are firm favorites among consumers for their creativity and the way they get us in the festive mood. Here are some of our favorites.


Copywriting for Beginners
Blog writing does not always come naturally, and you won't find a universal formula for explaining how to write copy. However, we have compiled some copywriting tips you need to know as a beginner to get you started.


Holiday Marketing Trends in 2021
As we approach our second post-pandemic holiday season, consumer’s spending habits in 2021 have shifted to be markedly more online-focused. However, as many countries are opening up after high vaccination numbers, buyers are also keen on heading into physical stores again.


Why You Need a Social Media Calendar in 2022
As 2021 comes to a close, you are surely thinking ahead for the year to come. Marketing strategy development has many components, but content has to be at the top of the list. Without it, how else will you communicate your offers? Once you’ve determined what your message is and how you are going to share it, it’s time to get to planning exactly when the content will be published. Here’s how a social media calendar can help you find success in the year to come.