Dorothy Distefano

You have a high-quality, gorgeous website for your business. The content is optimized for SEO and reads like a dream. But your website isn’t a one-and-done part of a good content marketing strategy. It’s necessary to consistently add new content to show users—and—Google that your site is relevant and meeting the needs of your online audience.

Search Engine Optimization, or SEO, is defined by moz.com as, “…a set of practices designed to improve the appearance and positioning of web pages in organic search results.” In other words, it’s the process of improving where your website shows up on search engine results pages (SERPs).

You’ve created a website for your business, but there may be spelling and grammar errors scattered throughout. Does website grammar really matter if your marketing message still comes across? Yes. Yes, it does. And here’s why.