Free Marketing Guides & Resources

Do you want to learn about digital marketing tactics, social media marketing, SEO, and other marketing topics? Page One Digital’s free marketing guides are valuable resources that will help you gain a deeper understanding of important tools that will help you grow your business.

A Guide to Facebook Advertising

This free marketing guide will help any business owner discover the types of Facebook ads, learn how to use each one, and gain insights with our tips for Facebook advertising. 

This resource includes:

  • A Breakdown of the Types of Facebook Ads
  • How to Choose an Audience for Your Facebook Ads
  • Budgeting, Analysis, and Facebook Advertising Strategy
  • Facebook Ads FAQs
  • Tips to Get the Most Out of Your Facebook Ads

A Guide to Instagram Marketing

This free Instagram guide is designed to assist business owners in understanding how to take advantage of hashtags, Instagram stories, and IGTV. Learn how you can use this image-based social media platform to boost your business.  

This Instagram resource includes:

  • Using IGTV for Your Marketing
  • A Guide to Instagram Stories & Highlights
  • Why Hashtags Are Important
  • Why Instagram Live Can Boost Business
  • Tips for Your Instagram Marketing  
  • How to Create An Instagram Account

Blogging Basics Ebook

Blogging is an important part of your business marketing strategy. Our free ebook will help you get your blog started—or help you improve your existing blog.

This ebook includes:

  • Why Blogging is Essential for Your Business
  • Using Content Calendar for Blogging
  • How to Write Effective Blog Content
  • A Guide to Blog Post Length
  • Blogging Frequency
  • Getting Readers to Subscribe to Your Blog

Getting Started with Email Marketing Ebook

Email marketing is a great way to promote your business. Page One Digital’s free guide will help you learn how to create emails that influence potential customers to visit your website and engage with your business.

This beginner’s guide includes:

  • Choosing an Email Marketing Platform
  • Email Platform Comparisons
  • Capturing Email Addresses
  • Designing Your Emails
  • Scheduling Campaigns
  • Measuring Success

SEO Best Practices Course

This Skillshare class, taught by Page One Digital’s own Kimberly Portuondo, is for anyone looking to improve their web presence. There's no prior experience required. However, you'll need the ability to modify (or have your web developer modify) your website page titles, meta descriptions, and content.

In this class, you'll learn:

  • What SEO is
  • Why SEO is important for your business
  • The difference between organic and paid SEO
  • How to optimize your website and blog for search engines
  • How to measure your efforts to ensure they are working as desired

Social Media A-Z Ebook

Are you taking advantage of social media to promote your business and engage with your target market? This free social media guide covers all the basics for getting started with social media.

This free ebook includes:

  • How to Use Hashtags
  • Getting Started with Social Media
  • Choosing Your Platform
  • Social Media Mistakes to Avoid
  • Social Media Goals and Objectives
  • Setting Up Your Social Media Accounts
Get Started

Customized Digital Marketing Support for Your Business

Once you’ve read our guides, you may still have questions about digital marketing and how to apply what you’ve learned to your business. Page One Digital can help. Contact us today for a complimentary consultation.