Kimberly Portuondo

The festive season is a confusing time for both businesses and customers. Both ask themselves when the business will close, what the new operating hours will be, and how they should plan their days accordingly.

Establishing a startup can be very scary, especially if you’ve never started a business before. That is why it is important to start marketing as soon as, if not before, you establish your business. Marketing is an extremely powerful way to get your brand out there, so make sure you do it properly to grow as a business and an entrepreneur.

Black Friday is undoubtedly a very exciting, and scary, event for both shoppers and vendors. Exciting because of all the deals and scary because of the sheer volume of shoppers participating in the event. As this important and big day approaches, it’s time to get started on planning your promotions!

Fall is an exciting time of year. Not only is the weather a perfect mix between cool and warm, but you can create awesome fall and Halloween themed giveaways for your customers. With a fool-proof marketing strategy and tools in place, a fall-themed giveaway can help your company achieve its marketing goals.

October 16th is National Boss’s Day. This is a chance to celebrate either being a boss or having an awesome one. Either way, bosses are definitely something to celebrate. Whether you’re working for a boss or are a boss yourself, here are some great tips on how to market like a boss:

Your small business marketing strategy should change with the seasons if you want to continue targeting the right people at the right time. Along with Halloween, Thanksgiving, and beautiful colors, Fall brings countless marketing opportunities for businesses. Here’s how you can use Fall to your advantage when it comes to small business marketing!