Madison Flashenburg

Halloween is quickly approaching and if you’re like us, you’re loving all things spooky and scary! One thing you shouldn’t be afraid of this time of year (or any time) is SEO. Here are a few mistakes to avoid along with some tips to help you find success.

In just a few days, we’ll be joining millions of Americans in celebrating Labor Day. Labor Day is a tribute to the contributions workers have made to the development and achievements of the United States...but what does that have to do with digital marketing?

As summer comes to a close and we start to shift into fall (and all things pumpkin spice), it’s time to consider your seasonal marketing. Content marketers tend to build strategies around “evergreen” content, which is relevant year-round and isn’t tied to seasons, events, or news. This content is often viewed as more valuable as it stays relevant for longer, but seasonal marketing has a place in every marketing strategy — as long as it's done well.

The 4th of July may have come and gone, but we’re still thinking about freedom — and we mean from your marketing troubles! Successful digital marketing efforts take a lot of time, energy, and planning. So why not make things easier on yourself and your team? Here are just a few of our favorite marketing tools.

Mother’s Day is just days away and if you haven’t included it in your marketing strategy, there’s still time! Even for businesses not involved in e-commerce, Mother’s Day is a widely celebrated holiday that should be a part of your marketing plan. It’s the perfect holiday to reach the hearts and minds of potential consumers in a world taking an increasingly personalized approach to advertising. Here are our tips to help you get started.