Marketing

Football season is about to start which means sports fans will be very excited. Do you want to stay relevant with fans? Content marketing is a great way to keep up with the seemingly insatiable appetite of sports fans. Here’s our advise for marketing to sports fans.

In our last blog – which you can read here – we gave an introduction to Google’s Core Web Vitals and how their new algorithm affects online businesses. We spoke about the metrics used to evaluate a page’s ability to deliver positive user experiences and the importance of testing your website to see if it complies with Google’s new Core Web Vitals.

Back to school usually means lots of sales and high online and in-store traffic for many businesses. This can make it hard for businesses to stand out. There are plenty of ways to attract an audience of students, teachers, and parents during the back to school season. Even if you don't sell school supplies or clothing, you can use these ideas to help make the most of one of the biggest retail seasons of the year.

People are very visual, and so is online interaction. Your social media profiles and your website should make use of consistent, high-quality images that effectively showcase your products or services. This will help guarantee that your audience is engaging with and absorbing your content. Here are some tips to improve your visual marketing elements.

Emoji have become such a big part of communication. They’ve even gotten their own social media holiday: July 17th, World Emoji Day. Yes, you read correctly, World Emoji Day.

Independence Day is the holiday everyone looks forward to most in the summer! A day filled with BBQ, friends, family, and fireworks.! Use this upcoming holiday (and the excitement surrounding it) to promote your business this July!