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I've been writing all these blog posts lately explaining how to improve your social media presence, specifically on Facebook. And, coincidentally, I just spoke on one of my client's webinars to show their fanbase how to review Facebook insights to get the most out of their social media. So I pulled my portion of the webinar together into a video clip to share with you guys. You'll probably notice my dog barking in the background throughout...she gets just as fired up about marketing as I do and couldn't seem to help herself :) Hope you enjoy!
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Getting started with social media marketing can be pretty overwhelming. There are a few things you can do to help make it easier; however, I've seen a lot of businesses making the same mistakes over and over so I wanted to focus on things to avoid as well. The first mistake is not being active on social media at all, but if you're reading this article I'm going to assume you're getting started or already have some sort of presence. No matter which social media platform you're using there are some universal things you need to stay away from:
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