Creating a marketing calendar is only the first step. With 2018 approaching you should be finalizing your calendar for the upcoming year. You should also build in time to revisit and revamp your calendar to make sure your ideas are still working for you.
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Travel Mementos
Do you buy your friends/family mementos from your travels? Think of your marketing efforts as a little trinket to share with your target audience. See what I mean in my latest video tip.
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Speak WITH Your Target Audience
During a recent meeting with a client I was reminded that I need to speak at a level that makes sense to her and to my target audience. This is important for all of us to do in our marketing.
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Providing Value to the Consumer
No matter what you are doing, you need to be providing value.
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