Social Media Strategy

Most people don't properly use social media for their business because they feel too overwhelmed to make it a part of their routine.

I'm getting ready to head to a seminar in Vegas this week, and I've been working to make sure I can stay on track for my social media and for the social media accounts that I manage as well.

I've been writing a lot of posts about how to use Facebook for your business lately. I touched on ways to get the Facebook results you want, how to use Facebook ads to your advantage, and even how to review Facebook insights to perfectly target posts to your audience. I wanted to take some time to get into specifics for improving your organic reach on Facebook.

So, in case you haven't noticed, Facebook is changing up the way they're doing things. Which means you need to change the way you're using Facebook for your business. Here's what you need to know:

Last week I covered some specific information on how to set up your Facebook, Twitter, and Instagram accounts, but I didn't want to leave out Google+ and LinkedIn since they are also pretty commonly used. Here's what you need to know:

Last week, I covered the basics of setting up a social media profile, but I wanted to offer some more specific guidelines for the most popular social media sites to help get you started. There will be a lot of information in here so I am breaking it into a two-parter. Make sure to stay tuned next week for more!