Try, Fail and Learn From It

Whoever handles your marketing needs to know the ins and outs of your company as if they are your salesperson.

You all probably want to be referred as much work as possible, but you also, at times, will need to refer your clients to other businesses as opposed to leaving them hanging when they have work/questions that you can't answer yourself. See what I mean in my latest video tip:

Do you buy your friends/family mementos from your travels? Think of your marketing efforts as a little trinket to share with your target audience. See what I mean in my latest video tip.