Online Marketing Tips & SEO Trends Blog

When social media is done effectively its importance cannot be argued. In order to use social media effectively you need to be able to focus time and energy on it. Just like every one of your clients requires a different approach, each social media outlet should be used differently and attracts a different type of audience.

When it comes to social media, most of us have heard of Facebook, Twitter, and Pinterest, but thereʼs another popular site called Tumblr. This microblogging site allows you to share text, photos, quotes, music links, and videos as well as blog posts. I've already covered the importance of keeping a blog for your business. So if, for some reason you cannot keep one directly on your website, Tumblr is a great option for you. However, if you can keep one on your website Tumblr is still a great place to share your blog posts. So here is a brief summary on how to get started.

Coming up with the right colors, images, and content for your website can be difficult. Once you've got that covered, you still have to decide the best way to lay all the information out on your website. There are endless choices for your website layout, but I recommended two commonly used choices: the f-pattern or the z-pattern.

Since the majority of businesses host their videos on YouTube, it's no secret that YouTube is a great tool to increase your website traffic. However, this means there is a lot of competition. So what do you need to do to make your YouTube videos stand out? Practice the proper search engine optimization (SEO) tactics to get your video to stand out. I already covered some SEO tips for images, but video works differently since it is a different medium.

After reading my blog post on the importance of a blog for your SEO efforts, you probably realize how helpful content can be toward Search Enginge Ranking for your website. But, what you may not realize is that images can also be used to generate traffic.

In my last blog post, I discussed the importance of blogging as part of the SEO strategy for your website. So your website is finally up and running the way you want it to, but you still aren't seeing the kind of traffic you were hoping for. Unfortunately, this isn't one of those "if you build it they will come kind of moments." You have to give people a reason to land on your website, and to stay on it once they are there. This is where keyword optimization is key.