Social Media

We’ve long touted the impact that social media can have when it comes to spreading a message. This could be anything from sharing your latest sale to opening up about who your brand is. In celebration of Pride and our commitment to being more inclusive as an agency, we’ve put together some tips to help make your social media channels more inclusive. Along with general inclusivity tactics, you’ll also find tips on LGBTQ+ and racial inclusivity.

If you know KP Kreative, you know Laudy, our Chief Barketing Officer. Not only is Laudy great for keeping things paws-itive, she also helps create unique and engaging content. In honor of National Pet Week, let’s dig in (last corny joke, I promise) to how you can make your pet a part of your marketing strategy.

How-To Go Live on Facebook from Mobile Phone

Instagram takeovers can be extremely beneficial for your business. A takeover is when a brand or company takes over your account for a few hours or a day to create and share valuable content. Takeovers have become increasingly popular because it provides a fresh face on your feed and encourages your audience to engage with your stories! Discover our tips for hosting a successful Instagram takeover.

In my last blog, we covered the basics of how important it is to combine social media and SEO. As difficult as it can be to focus your efforts on different marketing aspects, we are here to help. Here’s how you can combine the forces of SEO and social media to develop an improved digital marketing strategy.

Digital marketing is ever-changing and is in the midst of an interesting evolution. Historically, we’ve understood search to be a major source of traffic and leads for small and large businesses alike. As social networks continue to grow, social media marketing is even more heavily embraced. So, where should you focus your efforts and which is more important -- SEO or social media? The answer (frustrating as it may be) is that both can be key elements to your marketing strategy.