With Thanksgiving just around the corner, I've been reflecting on how grateful we are for our clients. Our chiropractic marketing results are so effective that we've had clients with us since our founding in 2014 (gratitude doesn’t even feel like a big enough word to express how appreciative we are of our clients’ trust in us)! Let's dive into some chiropractic marketing case studies to give you an idea of what you should expect from effective digital marketing for your practice.
Grateful for Client Results: Chiropractic Marketing Case Studies
Case Study 1: Modernizing digital presence to grow community engagement and patient inquiries
Somerset Hills Chiropractic practice partnered with Page One Digital to modernize their website, improve search visibility, and launch a social media strategy tailored to their audience.
The Approach
- Built a new WordPress website with improved design, navigation, and user experience.
- Implemented ongoing SEO services to maintain visibility and attract local patients.
- Rolled out full-scale organic social media management focusing on local engagement, educational content, and short-form video.
The Results
- Page Speed: Increased from 55 to 99, reducing load time to 0.7 seconds.
- SEO: Organic website clicks up 12.3%, impressions up 5.2% and Google listing clicks to call up 69.1%.
- Social Media: Instagram accounts reached increased 14,245%, YouTube views up 61,600% in the first month.
A little more on our marketing results directly from him:
"Best marketing company I have ever worked with. Page one goes above and beyond in all aspects of social media and website design. If I could I would give them 10 stars! Thank you all for your continued support helping us reach the masses with “true” healthcare!" - Dr. Brian Wallace
Case Study 2: SEO-driven results to support practice growth
Core Chiropractic, a growing practice in Salem, Oregon, needed a strategic SEO approach to stand out in a competitive local market. We’ve helped Core Chiropractic to grow its online presence through SEO, with a specific focus on highlighting newly offered personal injury services and attracting more patients to the practice.
The Approach
- Developed content targeting local search intent and optimized service pages.
- Implemented an ongoing SEO strategy to sustain rankings and organic traffic.
The Results
- Organic search now accounts for the majority of website traffic, driving consistent new patient inquiries.
- Targeted content improved visibility for high-intent search terms in the local area.
"Very knowledgeable and great to work with. Highly recommend!" - Dr. Tyler Emmert
Lessons Learned From These Chiropractic Marketing Case Studies
These case studies highlight the transformative power of strategic marketing. Thoughtful and consistent efforts can yield steady results:
- Embracing digital platforms allows for outreach that traditional methods often miss.
- Understanding your audience and tailoring strategies improves engagement.
- Expert digital marketing support can help chiropractors increase new patient volume and practice revenue effectively.
Related Posts
Keep Up with Content Marketing
As coronavirus cases continue to increase, you may be scrambling to navigate the pandemic -- both personally and professionally. Everything from concerts to conferences are being canceled and even going to the grocery store has become a huge ordeal. When it comes to your business, it’s time to switch gears and think of alternative outlets to keep moving forward. One way to do that is to keep up with your content marketing.
Cleaning Up Your Digital Presence
Your business’s digital presence is vital to attracting and converting new leads. If you’re a new business it can be relatively simple to create a quality digital presence. However, if you’ve been around for a while, chances are you need to clean up your digital presence.
What Do Your Clients Love About Your Brand?
As Valentine’s Day approaches, love is in the air! And one of the most rewarding things about running your own business is when clients and customers fall in love with your brand. Take a moment to think about what your clients love most about your products and services.