Your Google business listing should be top of mind when it comes to seasonal changes. For example, if your hours change, one of the first places you should update that is your Google listing. If not, you are leaving potential customers hanging!
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How to Use the Google Keyword Planner for your SEO Efforts
In my last blog post, I discussed the importance of blogging as part of the SEO strategy for your website. So your website is finally up and running the way you want it to, but you still aren't seeing the kind of traffic you were hoping for. Unfortunately, this isn't one of those "if you build it they will come kind of moments." You have to give people a reason to land on your website, and to stay on it once they are there. This is where keyword optimization is key.
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