Kimberly Portuondo

Social media marketing is an effective form of digital advertising for getting more engagement, clicks, and conversions. Fасеbооk in раrtісulаr ѕtаndѕ out as one of the most affordable options. Facebook ads can be up to seven times сhеареr thаn thе nеxt mоѕt affordable ѕосіаl media ads via Twіttеr.

As the temperature drops and your blankets and hot chocolate exit hibernation, many company sales take an icy dip. So, it’s time to get your marketing fires burning with some proven sales strategies for success. From adding a bit of pumpkin spice to your website and marketing campaigns to getting into the spirit of spooky season, here are three fall marketing strategies that will keep you and your customers warm.

For most businesses, the holiday period is the busiest time of the year. Your customers have worked hard to be able to afford the wonderful products and services you offer. So, beyond refreshing your landing page and boosting brand awareness, you need to plan properly for the influx of sales around the corner. Here are 3 of the best holiday marketing tips to boost sales.

There are dozens of reasons why the marketing campaigns you put out in the summer didn’t convert into paying customers. Maybe they got distracted when visiting your website, or their finances didn’t allow it. Or maybe they meant to return to your page but forgot your name and couldn’t figure out how to find you again. Here are three reasons you shouldn’t give up hope, and try remarketing your business instead.

The back-to-school season offers a much welcomed fresh start for both kids and their parents. Fortunately for business owners, this usually means parents are prepared to spend on their kids for all manners of school supplies. Here are some of the best back to school tips for marketing to parents to ensure theychoose you to help them equip their children for the back to school season.

Sports fans are unlike any other community you could ever hope to market to. Why? Because “fan” is just a shortened version of the word fanatic. And if you’re dealing with a demographic that is downright obsessed with the sport you’re involved in, their love and passion is your best leverage. So here are three of the best ways to supercharge your social media marketing to sports fans.