Tag

Digital Marketing

Celebrate National Small Business Week

Kimberly Portuondo
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April 28, 2021

Every year, the U.S. Small Business Administration gives small businesses a turn to be in the limelight with National Small Business Week. This is an excellent opportunity for you to gain more recognition across the nation and grow your business. But how can you make the most of this yearly event?

Why AR Filters are Important for Digital Marketing

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April 20, 2021

If you’re looking to grow your business online, keeping up with the trends, and most importantly, new technology is key in this fast-paced, digital world. The two most important factors for online growth include reach and engagement. Today, we are talking about one of social media’s most important tools for retaining your audience’s attention, AR filters. Augmented Reality filters are computer-generated effects designed to be superimposed on real-life images. Over the past ten years, AR filters have changed the way brands interact with their audience, and here are some of the most important reasons you should include them in your digital marketing strategy:

How to Spring Clean Your Marketing Campaigns

Kimberly Portuondo
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April 13, 2021

With so many campaigns running throughout the year, it’s not uncommon for everything to start to intertwine and make your overall goal a bit hazy. The secret to good digital marketing campaigns is launching with measurable goals in mind so you can stay focused – but how can you bounce back from the information overload?

Women - Making the KP Kreative World Turn

Kimberly Portuondo
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March 9, 2021

Can you believe we’re already over twoMar months into 2021? The chaos of last year flew by in the blink of an eye. With time slipping through our fingers, I want to take a few minutes to express my gratitude and appreciation for the women propelling our team forward.

Should Your Marketing Plan be Fixed or Flexible?

Madison Flashenburg
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January 5, 2021

When making a marketing plan for the new year, it helps to keep an open mind. A flexible marketing plan can help you respond to opportunities and problems, but it can also create chaos by a lack of brand management. Being too strict can prevent you from responding to an ever-changing market. Here’s what you need to know about fixed and flexible marketing plans.

How to Create an Effective Marketing Strategy

Kimberly Portuondo
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December 29, 2020

There are undoubtedly a million things you need to think about for your business operations to run smoothly. Yet, the most important facet we tend to neglect is also focusing on how to reach new clientele! We’re so focused on making sales as efficient as possible, that we forget about the first step of business – getting new clients to notice you in the first place.

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